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Severin Carrell - Journalist Profile - Intelligent Relations.

Bank turns on charm for spooked customers

It was the unexpected presence of the tall, pinstriped senior executive from head office, his chin bearing the ragged stubble of a hasty shave, which finally clinched it for the Carrs from Gateshead.

After 40 years of banking with Northern Rock, it confirmed their worst anxieties.

They had already been worried about losing their modest life savings before they walked into the Market Street branch in central Newcastle this afternoon.

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Once there, the teller in a bright pink blouse nudged them towards Ian Wallace, a director from Northern Rock's risk department, for a reassuring chat.

"That didn't reassure me. It makes me think they've got a real problem, if they've got a director in the branch," said William Carr, 73. "When you're our age, you can't afford to risk it.

We've our pensions but if something catastrophic was to happen, we can't come back and get it again."

Now, said his wife Elizabeth, 67, they would wait s